Episode 279: Protect Your Personal Brand |

On Today’s Show

Author August Turak talks about the importance of protecting your personal brand. Be willing to make promises and never make people ask. A trait of notoriously unreliable people is a refusal to make promises in the first place. Nothing builds trust better than delivering on your promises without forcing people to ask you about them. August reminds us to be constantly mindful of the fact that the more selfless you become, the more successful you will be.

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1 Simple Thing Action:

Make a list of those who need, deserve, or could benefit from a status report on an “open promise.” Create and deliver one short status report letting your boss, a co-worker, a friend or a loved one know where you are on coming through on a commitment.