On Today’s Show
Bestselling author Simon Sinek talks about discovering your own unique why. It’s your sense of purpose, sense of cause, or sense of belief. All the great leaders in the world – whether it’s Steve Jobs or Martin Luther King – had a crystal clear sense of purpose, cause, or belief. They understood their why, and that’s what drew us to them… and inspired us to follow them.
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1 Simple Thing Action:
Ask those closest to you, “Why are we friends?” Then ask them, “What is it about me that makes us such close friends? What is it about me that would make you sacrifice and do anything to take care of me?” The thing you give to the world is the thing your friends value in you. They will say something about themselves that gives you an emotional reaction, and that’s when you know you’ve tapped your why.
Mentioned In Episode:
Guest:
- Bestselling Author
- Speaker
- Trained Ethnographer
- Adjunct staff member of the RAND Corporation
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