On Today’s Show
Many people start their business by creating a website, worrying about the design of it, and getting a logo without even discovering the pains and problems of their audience of what their business actually is. But author and entrepreneur Pat Flynn says that’s what a business is – it’s a solution to someone else’s problems. You can avoid starting your business off on the wrong foot by defining your idea first.
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1 Simple Thing Action
Come up with your One Sentence and discuss your idea with others.
Mentioned In Episode
The One Sentence Exercise:
- Begin by writing down a whole page worth of what your idea is: who it’s for, what’s its purpose, etc.
- Next, distill that whole page into one paragraph.
- Finally, turn that one paragraph into one sentence. That one sentence is what you use to introduce your business to other people.
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss
Guest
- Owner of Flynndustries, LLC
- Creator of Smart Passive Income
- Founder of Green Exam Academy
- Bestselling Author
- Podcaster
- Blogger
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1 Simple Thing is featured in Inc. Magazine
“100 Podcasts To Make You Better, Smarter, & Wiser” CLICK HERE to check out the article. Find us at #29.
